Management Diary The Quintessential Survival Guide in the Corporate Quagmire!

Structure Your Payment Offers to Sell More Products


The way you structure your payment offers can increase your sales. I'm not talking about the way people pay like credit cards, digital payments, checks, and cash options. What I'm taking about is can your customers try before they buy, pay later, make payments, do they get a rebate, etc. Below are six payment offers that will sell like your products or services like crazy:

1. Sample It

Offer your customers a free sample or short version of your product or service. Your sample should give them only a few benefits of the full version. This will entice them to purchase the full version to get the total benefits.

2. Name Your Price

Offer customers a choice of want they can pay for your product or service. List your original product and price then add another product with it for a little higher price. Your orders will increase buy letting the customers choose their price.

3. Free To Try

Offer your customers a free trial of your product or service. You could offer the free trial for 5 to 30 days. This is showing them that you have confidence in your product or service and it will sell itself.

4. Give A Little Back

Offer your customers a cash back rebate after they buy your product or service. I feel a good rebate would be a least 10% of their purchase price or higher. This will increase your sales and, like most of us, they will forget to turn in the rebate.

5. Pay Later

Offer your customers the choice of being billed later for their purchase. Bill them in a few weeks or a month. This will stop you from losing customers who can't afford to purchase your product or service at that time.

6. Little At A Time

Offer your customers the option of paying you a little at a time for your product or service. You could divide up the purchase price into bi-weekly or monthly payments. You won't lose customers that may not be able to pay the full amount at that time.

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Julia Tang publishes "Smart Online Business Tips", a fresh
and informative newsletter dedicated to supporting people
like you. To find out the best online business opportunities,
to discover hundreds more proven and practical internet
marketing secrets, plus FREE internet marketing products
worth over $200, visit: http://www.best-internet-businesses.com
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Democrats propose 6-week cut in jobless benefits (AP)
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South Africa plans big infrastructure campaign (AP)
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White House to promote more positive jobs outlook (AP)

U.S. President Barack Obama talks to the media in the Oval Office of the White House in Washington February 9, 2012. REUTERS/Yuri Gripas (UNITED STATES - Tags: POLITICS)AP - The White House is lauding a rosier election-year economic forecast, predicting the economy could add two million jobs this year. But the upbeat projection is based partly on the shaky premise that Congress will sign off on President Barack Obama's jobs agenda.



White House lowers "stale" jobless forecast (Reuters)
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Wholesale inventories rose 1 percent in December (AP)

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Unemployment aid applications near a 4-year low (AP)

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ECB opens door to indirect Greece aid (Reuters)
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Bank of England pumps more cash into economy to support recovery (Reuters)
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Cuts drive Greek unemployment to record high (Reuters)
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Big media buy back shares with cable TV cash (Reuters)
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Natural gas price up on production cuts (AP)

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China inflation spike pricks policy easing expectations (Reuters)
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Obama: Europe needs "absolute commitment" on debt crisis (Reuters)
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Split verdict for corporate espionage suspect (AP)
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Chinese espionage cases touch DuPont, Motorola (Reuters)
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